Volver Studios · Brand & Digital · 2024–present

Two years owning brand,
shop and everyday production.

A luxury interior and rug studio in Oslo. I run the system across e-commerce, campaigns and day-to-day brand work.

Overview

As ongoing design partner I turned an existing identity into something the business can run: Shopify, product and project content, sales tools and campaigns.

Client

Volver Studios

Timeline

2024–present · 2 years

Outcome

One live system across shop, catalogue and communication. Still in use.

Role

Lead designer — brand system,
e-commerce and ongoing production

Scope

Brand system · Shopify · Campaigns · Sales tools · Day-to-day production

The Challenge

The job was not a new logo. The brand already existed. It had to work at scale — shop, project stories, sales and daily production — without looking like a different company in each channel.

System around the identity

I kept the restrained editorial character and defined how it behaves: type, image, templates, production rules.

Same voice on the site, in decks and in campaigns.

Digital Commerce

The site is the main interface between brand, catalogue and business development.

I redesigned and still run the Shopify platform: editorial storytelling for private clients, faster paths for architects and contract work — services, specs, samples, project references.

Modular sections cover new collections, projects and campaigns. I also keep the catalogue itself in shape: data, imagery, specs.

Bloom Rose
A designed object with its own character palette
and craftsmanship.

Wall-to-Wall
A scalable collection designed for hospitality,
offices and public spaces.

Echoes
An editorial collection in collaboration
with Kristine Five Melvar.

Campaigns & in use

Launches, social, email and sales materials sit in the same system.

Contract flooring went through that system, not as a new brand.

Axminster launch — VYRA

Project story — Corporate HQ, Oslo

DLA Piper

Project page · Journal article · Email campaign · Social launch

Radisson Blu Plaza

Project page · Journal article · Email campaign · Social launch

* AI-assisted

Campaign imagery

Some campaign and presentation imagery was produced with AI under the same art direction, then retouched and fitted to the product.

* AI-assisted

* AI-assisted

* AI-assisted

* AI-assisted

* AI-assisted

Motion, Reels &
Short-Form Content

Motion extended the brand beyond static imagery.

* AI-assisted

Outcome

A usable business system, not only a consistent look. Easier to update, faster to launch, still running after two years.

100+

Products

30+

Project stories

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