Volver Studios · Brand & Digital · 2024–present
Two years owning brand,
shop and everyday production.
A luxury interior and rug studio in Oslo. I run the system across e-commerce, campaigns and day-to-day brand work.
Overview
As ongoing design partner I turned an existing identity into something the business can run: Shopify, product and project content, sales tools and campaigns.
Client
Volver Studios
Timeline
2024–present · 2 years
Outcome
One live system across shop, catalogue and communication. Still in use.
Role
Lead designer — brand system,
e-commerce and ongoing production
Scope
Brand system · Shopify · Campaigns · Sales tools · Day-to-day production
The Challenge
The job was not a new logo. The brand already existed. It had to work at scale — shop, project stories, sales and daily production — without looking like a different company in each channel.
System around the identity
I kept the restrained editorial character and defined how it behaves: type, image, templates, production rules.
Same voice on the site, in decks and in campaigns.
Digital Commerce
The site is the main interface between brand, catalogue and business development.
I redesigned and still run the Shopify platform: editorial storytelling for private clients, faster paths for architects and contract work — services, specs, samples, project references.
Modular sections cover new collections, projects and campaigns. I also keep the catalogue itself in shape: data, imagery, specs.
Bloom Rose
A designed object with its own character palette
and craftsmanship.
Wall-to-Wall
A scalable collection designed for hospitality,
offices and public spaces.
Echoes
An editorial collection in collaboration
with Kristine Five Melvar.
Campaigns & in use
Launches, social, email and sales materials sit in the same system.
Contract flooring went through that system, not as a new brand.
Axminster launch — VYRA
Project story — Corporate HQ, Oslo
DLA Piper
Project page · Journal article · Email campaign · Social launch
Radisson Blu Plaza
Project page · Journal article · Email campaign · Social launch
* AI-assisted
Campaign imagery
Some campaign and presentation imagery was produced with AI under the same art direction, then retouched and fitted to the product.
* AI-assisted
* AI-assisted
* AI-assisted
* AI-assisted
* AI-assisted
Motion, Reels &
Short-Form Content
Motion extended the brand beyond static imagery.
* AI-assisted
Outcome
A usable business system, not only a consistent look. Easier to update, faster to launch, still running after two years.
100+
Products
30+
Project stories